Topic

Brewery Analytics

Dashboards, segments, and metrics that actually change a brewery owner's week.

9 articles

Improve CampaignsDigital Menus & DisplaysComparison

DigitalPour vs Untappd for Business: Which One Fits Your Taproom?

DigitalPour is built around your kegs. Untappd is built around drinkers. They solve different problems, and the right answer depends on what you're actually short of.

7 min readOperatorOutcome: Decide whether you need keg intelligence, a consumer network, or customer intelligence — and stop paying for the wrong one

A busy, sunlit taproom: a tattooed bartender chatting with smiling regulars along a full bar of brass tap handles, a chalkboard tap list overhead and a packed room behind — a brewery's community and marketing coming together in one space.

Improve CampaignsCampaign AutomationGuide

Brewery Marketing: The Complete 2026 Guide

A plain-English guide to marketing a brewery in 2026 — the channels that actually work, a simple plan you can run, and the shift from mass blasts to taste-targeted messaging.

7 min readOperatorOutcome: Know the brewery marketing channels that work in 2026, how to build a simple plan around them, and where personalization changes the game

Over a brewery owner's shoulder at a taproom bar: a laptop showing Barley's Beer Intelligence dashboard — revenue, taste segments, and campaigns — beside a phone displaying a taste-matched 'new on tap' release text, with brass tap handles and a hazy beer in warm light.

Use AI in the BreweryAI Brewery LoyaltyGuide

AI Marketing for Breweries: The Complete Marketing Stack

Brewery marketing is moving from mass blasts to AI that knows what each customer drinks. Here's what AI marketing for breweries means — and the full stack behind it.

9 min readOperatorOutcome: Understand what AI marketing for breweries is, the five layers of a complete brewery marketing stack, and where generic tools fall short

A brewery owner sits at a taproom bar studying a laptop with a thoughtful expression, a glass of beer beside them — the quiet moment of weighing a software cost decision.

Choose Brewery SoftwareDigital Menus & DisplaysThought Leadership

The Untappd Price Hike: What It Means for Breweries

Untappd for Business has gone from $599 to as much as $1,199 a year in five years. Here's the full pricing timeline, what's driving it, and what it means at renewal.

7 min readOperatorOutcome: Understand the Untappd for Business pricing arc and what to weigh before your next renewal

Improve LoyaltyRewards & RetentionComparison

Brewlytics vs. Square Loyalty: A Craft Brewery's Honest Comparison

Comparing Brewlytics and Square Loyalty for craft breweries — what each does well, where they differ, and how to choose the right tool for your taproom.

9 min readOperatorOutcome: Understand exactly where Square Loyalty ends and where Brewlytics begins — so you can choose the right tool, or decide you need both.

Barley the AI bartender mascot behind a taproom bar, comparing a row of tablets each showing a different brewery menu layout — evaluating the alternatives.

Choose Brewery SoftwareDigital Menus & DisplaysComparison

Best Untappd Alternatives for Breweries in 2026

Untappd price hikes have breweries shopping around. An honest roundup of the alternatives — BeerMenus, Evergreen, Brewlytics, DigitalPour — and how to pick.

10 min readOperatorOutcome: Shortlist the right Untappd alternative for your brewery — with an honest read on which tool wins for which kind of operation

Barley the AI bartender mascot holding a simple printed beer menu card in one hand and gesturing toward a glowing full-dashboard hologram on the other — a menu tool vs a platform.

Choose Brewery SoftwareDigital Menus & DisplaysComparison

Brewlytics vs BeerMenus: When to Pick a Menu Tool vs a Platform

BeerMenus is a great, honestly-priced menu tool — and if menus are all you need, it's a good deal. Brewlytics is a brewery platform. Here's which one you need.

7 min readOperatorOutcome: Decide whether you need a menu tool or a brewery operating platform — and stop overpaying for either

Barley the AI bartender mascot in a focused craft brewery taproom in the foreground, with a sprawling multi-purpose food-service space visible behind a glass wall — brewery focus vs multi-vertical breadth.

Choose Brewery SoftwareDigital Menus & DisplaysComparison

Brewlytics vs Evergreen: Brewery Platform or Multi-Vertical Menu Suite?

Evergreen is a strong multi-vertical menu platform. Brewlytics is built only for breweries. Here's the honest comparison — including where Evergreen wins.

9 min readOperatorOutcome: Decide between a multi-vertical menu suite and a brewery-only operating platform — with an honest read on where Evergreen leads today

Use POS DataPOS IntegrationsComparison

Square vs. Toast vs. Arryved for Brewery Loyalty and Customer Data

Square, Toast, or Arryved for your brewery? Compare loyalty depth, customer data portability, and Brewlytics integration across the three POS systems.

7 min readOperatorOutcome: Pick between Square, Toast, and Arryved with eyes open — and know what each one can't do on its own